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Archive for the ‘Small Business’ Category

FourSquare Adds Analytics, Real Business Value

Posted by Mark Montoya on May 19th, 2010 under Small Business, Social Media  •  1 Comment

Last summer Google made SMBs owners very happy by releasing a new business dashboard for sites that claimed their Google Business Listing. The addition put actionable data and stats directly into SMB owners’ hands so they could learn about the folks visiting their site and act on the information provided. Well, now it’s FourSquare’s turn to grown up.

Which is the best day to send email marketing?

Posted by Mark Montoya on May 5th, 2010 under Small Business, Social Media  •  2 Comments

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Timing in an email marketing campaign – that is, deciding on what day and what time of day – to hit the send button is as important as actually crafting the message and selecting which segmented group of customers will receive it. There has been much research [...]

10 Reasons Not To Ignore Your Blog For Facebook

Posted by Mark Montoya on May 4th, 2010 under Branding, Internet, Small Business, Social Media  •  1 Comment

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Brace yourself: Facebook is trying to take over the world. Or, if not the world, at least the entire Internet. With Facebook partnering up with popular sites like Yelp, many SMB owners may feel as if their load got lighter. I mean, why waste time worrying about your building your blog [...]

How Can SMBs Benefit From A Personal Brand?

Posted by Mark Montoya on April 30th, 2010 under Online Personal Branding, Small Business, Social Media  •  1 Comment

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As a small business owner, you may think you don’t have to worry too much about creating a personal brand. Those ‘brand’ things are for bigger companies, the ones with budgets that rival a professional sports team. But the truth is, as a small business owner, you can benefit from creating a [...]

 

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