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	<title>MarkMontoya.com &#187; Marketing</title>
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		<title>Social Media Killed the Blog Star</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2011/01/social-media-killed-the-blog-star/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2011/01/social-media-killed-the-blog-star/#comments</comments>
		<pubDate>Wed, 05 Jan 2011 04:33:55 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Images/Photos]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Personal Branding]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/?p=1176</guid>
		<description><![CDATA[Infographic about social media and blogging.]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Scoring Big with Small Domains: You can go small and get big.</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/07/scoring-big-with-small-domains-you-can-go-small-and-get-big/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/07/scoring-big-with-small-domains-you-can-go-small-and-get-big/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 19:41:27 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Career]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=862</guid>
		<description><![CDATA[Personal Branding means narrowing your audience from “just everyone” to the people most likely to respond to your message. It means remaining focused while your competition markets to everyone with a pulse.]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>The Maturation of Social Media ROI</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/07/the-maturation-of-social-media-roi/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/07/the-maturation-of-social-media-roi/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 16:16:39 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Economy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=949</guid>
		<description><![CDATA[The debate over measuring social media investment inspired many brands to cannonball into popular social networks and join the proverbial conversation without a plan or strategic objectives defined. At the same time, the lack of ROI standards unnerved many executives, preventing any form of experimentation until their questions and concerns were addressed.]]></description>
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		<slash:comments>5</slash:comments>
		</item>
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		<title>Building Your Position: Laying the Groundwork of Your Future Marketing Efforts</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/04/building-your-position/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/04/building-your-position/#comments</comments>
		<pubDate>Fri, 02 Apr 2010 17:57:14 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Specialization]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=891</guid>
		<description><![CDATA[Last month, we discussed the basic underpinnings of positioning, that cornerstone of personal marketing that creates an indelible image of you in your prospect’s mind. However, we understand that to many people (including some advertising professionals), positioning is still a hazy concept. So we’re going to show you, step-by-step, how to create an exploit your powerful, unique marketing position.]]></description>
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		<slash:comments>2</slash:comments>
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		<title>8 Tips for Hiring a Social Media Expert</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/8-tips-for-hiring-a-social-media-expert/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/8-tips-for-hiring-a-social-media-expert/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 15:22:31 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Job/Career]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=915</guid>
		<description><![CDATA[Because it is meant to look fun, putting together a social media campaign - or integrating one into a larger online initiative - can be surprisingly difficult. There are many challenges to capturing and engaging user interests online - starting with finding the right person to lead that effort, says Andrew Ballenthin, president of Sol Solutions.

That point was driven home last December when Ballenthin put together Blog-Off II, a 12-day, seven-judge contest to test participants' qualitative and quantitative effectiveness in social media marketing fundamentals.]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Market, Market, Market &#8211; The most visible brand wins</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/market-market-market-the-most-visible-brand-wins/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/market-market-market-the-most-visible-brand-wins/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 17:14:34 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=853</guid>
		<description><![CDATA[Market, Market, Market: The most visible brand wins – so market all-out]]></description>
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		<slash:comments>5</slash:comments>
		</item>
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		<title>Co-Branding: It’s Not Always a Bad Idea</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/co-branding-it%e2%80%99s-not-always-a-bad-idea/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/03/co-branding-it%e2%80%99s-not-always-a-bad-idea/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 18:41:44 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=870</guid>
		<description><![CDATA[Co-Branding: It’s Not Always a Bad Idea]]></description>
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		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>What Makes a Great Ad?</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/what-makes-a-great-ad/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/what-makes-a-great-ad/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 22:39:00 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=874</guid>
		<description><![CDATA[What Makes a Great Ad? Get the Most From Advertising in Local Publications]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Best of the Worst WTF Signs and Ads</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/best-of-the-worst-wtf-signs-and-ads-part-2/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/best-of-the-worst-wtf-signs-and-ads-part-2/#comments</comments>
		<pubDate>Sun, 14 Feb 2010 17:17:48 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Comedy]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Images/Photos]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Pop Culture]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=708</guid>
		<description><![CDATA[Best of the Worst WTF Signs and Ads]]></description>
		<wfw:commentRss>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/best-of-the-worst-wtf-signs-and-ads-part-2/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>How Strong Marketing Can Help You Become Visible to Your Dream Clients and Employers</title>
		<link>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/how-strong-marketing-can-help-you-become-visible-to-your-dream-clients-and-employers/</link>
		<comments>http://www.markmontoya.com/OnlinePersonalBrandingSpecialist/2010/02/how-strong-marketing-can-help-you-become-visible-to-your-dream-clients-and-employers/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 23:06:04 +0000</pubDate>
		<dc:creator>Mark Montoya</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://markmontoya.com/OnlinePersonalBrandingSpecialist/?p=885</guid>
		<description><![CDATA[How Strong Marketing Can Help You Become Visible to Your Dream Clients]]></description>
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		<slash:comments>0</slash:comments>
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