So, probably by now, you have a website, getting a bunch of traffic to it and you’re implementing some tweaks to your site along the way. And yet you’ve got this nagging feeling that you’re not making the most of your website traffic.
Despite the many tools out there, I find that most of us have [...]

This year, I’ve been analyzing a lot of trends that will have a major impact on our careers and how companies will manage, retain and recruit employees moving forward. A lot of my predictions involve technology because people have already started changing their behavior, but technology is going to open up even more opportunities.

But many of you are making lots of social media mistakes. I know because so many people tell me that social media is a waste of their time. They’re wasting their time, and continuing to make mistakes, because there’s a set of common lies that people believe about social media. Here are those lies:

The best writers in the history of the world are graduating from college, right now. So everyone can just shut up about how no one can write anymore.

Newsflash: No one could write in the Middle Ages, when the good writers wrote in Latin and everyone else spoke colloquial languages like French and English, which priests told them were too lame for real writing.