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Sell, Sell, Sell

Sell, sell, sell…no, I’m not talking about stocks or Kramer from Mad Money. I’m talking about yourself. I’m talking about the most powerful weapon in your arsenal. You! You are an absolutely unique asset that can’t be duplicated. Your ROI is quantifiable. Your personality is infectious. People connect with you, trust you, respect you. You are a winner, a leader, an expert. You are a valued teammate, coach, confidant. You elevate others around you. You are a game-changing talent.

If this sounds hokey pokey to you then you need not read past the period in this sentence located right here. If this sounds like they way you feel about yourself in some fashion or another then my next challenge is for you to print a copy of your resume and put it on the table in front of you. Now read your resume and then read the first paragraph in my post above again. If your resume does not convey the same INSTANT message then crumple it up and throw it in the trash. It’s time for a new one.

Two of the easiest things to do today for yourself and your job hunt are to: 1) Read the first paragraph of this post again, then construct your new resume accordingly to convey the message that you are a difference maker. 2) Read the first paragraph of this post one more time, then read your newly written resume, then make your bullet points into a fact sheet that gives supporting evidence what you have written.

In today’s job market companies want to know how you can make or save them money. There are a million ways to do it, but saying you can do it is what everyone else is doing. Actually being able to support each concise accomplishment in your resume with a short 2 minute vocal description (that only you can say you have done) will elevate you above your competition and enable you to quantify your abilities.

Get out a pad and paper after you have written your newly superb resume and write a short list of supporting examples for your resume’s content that provides immediately quantifiable results for your interviewer. Last, but not least, head to the bathroom mirror and start reciting each one out loud to yourself so you learn to also SOUND like that amazing person you have made yourself out to be on paper. Remember, sell, sell, sell!

Happy Hunting!

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(Via The War For Talent.)



Mark Montoya has been working in personal branding for more than a decade for hundreds of online and offline companies, small businesses and individual service professionals. His focus has been toward improving the way jobseekers find employment on the Internet. He has synthesized his expertise by helping job seekers obtain their ideal choice of employment over the Internet on his sites MyOnlineCareerSpace.com and MyOnlineCareerCoach.com, and through his books 101 Tips Every Job Seeker Should Know and The Ultimate Online Job Search eBook. Learn more at MarkMontoya.com, on Twitter, Digg, or StumbleUpon.

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This entry was posted on Saturday, November 21st, 2009 at 9:55 am and is filed under Job/Career, Online Personal Branding, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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