Job Change
Your Personal Brand is your weapon in the visibility battle. It keeps you visible to the employer/recruiter through your marketing and PR, and tells employers and recruiters about the abilities that make you worth contacting. That’s why it’s so important to constantly promote your brand. Brands decay over time, and if you’re not keeping your brand in front of your target market, they’ll assume you’re not interested.
Over the long term, your ability to perform and provide value again and again is what will build your Personal Brand with each prospective employer. Visibility and emotional impact get them in the door; quality keeps them with you for years. They’re equal parts of your effective Personal Brand.
Some things you can do yourself:
- Write speeches and seminar presentations
- Talk with friends and family about possible job openings
- Research e-mail lists
- Blog about your industry to show your expertise
- Always be learning and pushing your brand to the forefront.
–
For more info: Click on “Subscribe to Newsletter” and enter your email address at the tops of the page to receive notice of this weekly feature and other new articles. You may also email your Job Search related questions to Mark@MarkMontoya.com
Want more info? Try these articles:
Oprah Winfrey and Job Search
Passion and Your Career
The Essential Skill of Executive Branding
Why Get Personal, How Your Online Personal Brand Can Help Your Job Search
Job Specialization Development- A Great First Step in Your Job Search
–
Mark Montoya has been working in personal branding for more than a decade for hundreds of online and offline companies, small businesses and individual service professionals. His focus has been toward improving the way jobseekers find employment on the Internet. He has synthesized his expertise by helping job seekers obtain their ideal choice of employment over the Internet on his sites MyOnlineCareerSpace.com and MyOnlineCareerCoach.com, and through his books 101 Tips Every Job Seeker Should Know and The Ultimate Online Job Search eBook. Learn more at MarkMontoya.com, on Twitter, Digg, or StumbleUpon.
